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Social media analytics

Individual course

Max amount of FITech students: 100

This course introduces social media as a data source and platform for understanding, exploring, and solving various societal issues. The relevant theoretical concepts around social media, analytic tools, and affordances of different social media platforms such as Twitter, Facebook, Instagram and YouTube will be discussed in detail. The students will learn how to integrate and apply data collection and analysis methodologies to social media.

After completing the course, the students understand how to apply various research methods to explore social media platforms. They will be able to gather, explore, and analyse real-life social media information that will act as an actionable advice for government, businesses, or the society at large.

Schedule:

No exam. No presence required. No particular schedule except for the deadlines for exercises.

More information in Aalto University’s WebOodi course page.

You can get a digital badge after completing this course.

Further information about the studies

Aalto University
FITech ICT contact person
fitech-sci(at)aalto.fi

Contact person for applications

FITech
Pilvi Lempiäinen , Head of study services
pilvi.lempiainen(at)fitech.io
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Category:
ICT Studies
Topic:
Digitalisation
Course code:
CS-EJ5621
Credits:
3 ECTS
Price:
0 €
Level:
Teaching period:
11.1.–16.4.2021
Application deadline:
3.1.2021
Host university:
Aalto University
Study is open for:
Adult learner
Teaching methods:
Online
Language:
English
General prerequisites:
No prerequisites.
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