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Service design

Individual course

Max amount of FITech students: 60 adult learners

In this course, students will understand how to design services based on data, information and human expertise streams. Furthermore, the student will learn principles, processes and tools to design services for customers. The course develops operational operation, critical and analytical thinking skills. The student will also understand the principles of servitization and other related models for manufacturing.

The content and weighting for the course has an industry-wide approach based on practical application of the concepts. The overall concept of service design is also related to the impact factor of ethical behavior, professional standards and norms in both manufacturing and service industry to enhance customer experience and improve customer satisfaction in bundled product – service delivering as well as an added value in additional revenue stream for firms.

Course contents

  • Service design
  • Customer driven services
  • Tools to design services
  • Principles of design
  • Service dominant logic
  • Data, information and expertise based services

Completion methods

This is an online course. Completion of the course requires 5 individual module assignments as well as a practical team assignment. Each module has specific related reading material as well as some videos to compliment the set of articles.

More information in the University of Vaasa study guide.

You can get a digital badge after completing this course.

Read more what our students Henrietta and Tiina have to say about this course!

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Responsible teacher

University of Vaasa
Emmanuel Ndzibah

Further information about the courses and studying

University of Vaasa
FITech contact person Vaasa

Contact person for applications

FITech Network University
Fanny Qvickström, Student services specialist
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Course code:
Study credits:
0 €
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Host university:
University of Vaasa
Who can apply:
Adult learner
Teaching method:
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General prerequisites:
Students are expected to be familiar with data analytics.
Course suitable for:
IT service managers, enterprise architects, IT general managers, system developers.
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This course is included in the following theme